With the ongoing changes of social media and emergent digital platforms, we have developed a formula to increase growth and sales through funnel optimization.
A full-funnel recipe for performance
- Strategic Ideation:
We leverage 1st and 3rd party analytics and data to establish a creative framework that works. - Content Production:
We concept, cast, shoot, edit and deliver everything with our in-house team from our 16,000 sq. ft. studio. - Asset Iteration:
We use performance analytics to grade our creatives from top to bottom and iterate upon winning assets until testing has optimized for a profitable scaling funnel.
- Our Brain Insights:
Our proprietary Brain allows us to compare our assets against your industry’s top-performers.
- Emerging Markets:
The ongoing search for the next platform where scaling should be tested can lead to first-mover advantages. - Consumer Behavior:
The analysis of your customers and understanding their pathway to purchase is essential to scaling. - Campaign Strategy:
We incorporate all of these items into a long-term campaign strategy designed for your growth.
- Multivariate creative testing:
We test across dozen of content variations including hooks, edits, length, speed, style, sales, messages, platform, ad type, and more. - Dashboard Reporting:
Our reporting tracks the daily performance of winners and losers giving you 24 hours access to see what is happening in the account. - Media Creatives:
We develop launch calendars with a mix of evergreen & promotional content schedules in advance to align with your business objectives.
Case Studies
We make the videos that make the case!
MX Select
Revenue
63k | 136 %
Since launching model hero & UGC ads, revenue grew by over 400% in 4 months.
Growth Metrics
- Average Order Value +17%
- Total Orders +130%
- Conversion Rate +35%
- Store Session +76%
NeeSees Dresses Boutique
Daily Revenue
27% Increase in daily revenue in the first 45 days.
By launching 5, 15, & 25 second Hero content, we've seen a large increase in daily sales.
Growth Metrics
- Grew Digital Spend 25% YoY
- Average Order Value Increased 15%
- New Buyer Rate up 20%
