Chamber.Media started as an idea in 2013. Founder Travis Chambers was a social media supervisor at a top creative agency and then social media director at 20th Century Fox, and he saw a major disconnect between creative and media buying. Creatives were making commercials to try and win awards with little strategy or data behind any kind of social distribution or connection to performance. Then the scripts would be handed off to a production house who had no knowledge of media strategy or attribution. Then they’d hand off the creative to a media buying agency that had little understanding of how to measurably track sales. The whole process was disjointed, and that’s where Chamber.Media was born.