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CHAMBER CASE STUDIES

Fabletics

Fabletics is a global, active lifestyle brand with celebrity-designed collections that sells women’s and men’s activewear, with over $850 million in annual sales across the globe.

Services provided :

  • Full funnel Creative for both the women’s and men’s lines including TOF to BOF assets.

The Challenge :

Although Fabletics had a strong following, partly due to their celebrity partnerships, they struggled with producing comedic creative that drove leads and, eventually, memberships.

The Strategy:

We researched and developed Creative that would move the customer from a one-time purchase to monthly membership program.

Results:

4.9k

Leads

665

VIP Memberships

$13

CPL

We increased engagement through our thumb-stopping ads, increasing leads and memberships and lowering their CPL to $13.

“The women’s ad is one of our best performing ads of the year.”

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The ads we make our partners have driven over $1B in attributed revenue. If you’re a 7-9 figure ecommerce brand, you need to at least talk with us. Fill out the form and we’ll be in touch shortly.